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In response to the demands and desires of four players
in Los Angeles, Rusty Anderson, Joel Shearer, Lyle Workman
and Nick Lashley, amplifiers from ÷13 underwent
construction. Once completed, countless hours were spent
in some of the best studios in L.A. listening to every
speaker, cabinet, baffle thickness, box material, box
size and micing technique before arriving at the final
models and outfits currently being offered from ÷13.
Within hours of the completion of this process, models
went straight to tracking for Paul McCartney's "Driving
Rain" and Alanis Morissette's "Under Rug Swept".
In the beginning it was producers and engineering teams
that first responded with enthusiasm in the results
they were getting with ÷13 amps. Word got around
and orders were soon placed from a number of players,
writers, producers, engineers and key music makers throughout
L.A.
This exact process still takes place with the conception
and development of additional models and outfits soon
to be offered from ÷13.
How an amp sits in the track...
How it contributes to the magic of the song...
How it works in a live situation...
...have always been, and will continue to be, the sole
motivation behind creating ÷13 Amplification.
It is important to note that through this whole process,
my oldest and closest friend (and probably a better
tech than me), Tim Maag, was the guy I ran
everything I did across. Countless hours were spent
with him discussing many of the pros and cons of the
circuits in developing these amps.
I would also like to thank Richard Robinson for his
invaluable help in the beginning. Richard, thanks so
much again.
--Fred Taccone

Me and an amp I built for Billy Gibbons
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